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How We Boosted Moxie’s Conversions With a Smarter Website
127%
Increase in customer acquisition after 3 months
314%
Increase in booked demos after 3 months
2x
increase in conversion rate from paid search
About The Client
Moxie is the all-in-one growth platform for medspa owners — combining software, marketing, compliance, and coaching to help practices launch, scale, and succeed with confidence. Their mission? To make medspa ownership easier, smarter, and a whole lot more fun.
We partnered with Moxie to completely redesign and develop their website — turning it into a fast, conversion-focused platform that grows alongside their business. Our collaboration didn’t stop at launch; we continue to support ongoing CRO, design updates, and new feature development to keep performance climbing and conversions strong.
We partnered with Moxie to completely redesign and develop their website — turning it into a fast, conversion-focused platform that grows alongside their business. Our collaboration didn’t stop at launch; we continue to support ongoing CRO, design updates, and new feature development to keep performance climbing and conversions strong.
Challenges & Our Solutions
Challenge 1
Limited traffic for A/B testing
Solutions
Focused on proven CRO best practices and behavioral insights to boost conversions without large data sets.
Challenge 2
Niche audience
Solutions
Refined messaging to speak directly to medspa owners in a clear, relatable way.
Challenge 3
Slow page speed
Solutions
Rebuilt in Webflow with optimized assets and lightweight animations for fast, reliable performance.
Challenge 4
Low organic visibility
Solutions
Improved site structure, SEO fundamentals, and content strategy to grow organic reach.
